Motherboard innovation?

Here's an idea that should be worth a billion dollar patent: Put a power switch on the motherboard.

It's unbelievable that this is not a standard feature on consumer motherboards.
Kudos for Asus for including one, but it pisses me off that in years of PC building, this is the first mobo I have seen with this feature. It also has reset and clear CMOS switches. Nice.
Of course the switches are all in a stupid place, where they are to certain to be covered up by any card in the last PCI-E slot.

Come on guys, try building a real PC in a real case with your mobo prototypes. Better yet, run a focus group where PC enthusiasts build PCs with your prototypes. I guarante that with what you learn, your final products will stomp the competition in user reviews.